What is Local Search Marketing?

Basically it is targeting your advertising dollars towards the areas that you do business in. You don’t want to advertise in Tacoma, WA if you only want to do business in Seattle, WA. You can achieve this targeted marketing via SEO and/or PPC.

For PPC( ie. Facebook or Google), we would select the cities that you want to target. So when someone search for a plumber in Seattle, that is only when your ads will appear. This will you will not to pay for clicks that do not convert to sales.

For SEO, we would create new landing pages on your website that include the cities and/or states that you do business in. Then we start backlinking to your site from high page rank sites that will give your website more authority.